Part of being a model involves being in and out of a makeup chair, which can lead to plenty of wear on the skin. But today’s top catwalkers, including Hailey Baldwin, thankfully have a secret weapon when it comes to keeping their skin in top shape: Dr. Barbara Sturm. “I’m really big on moisture.… The one I’m always reaching for is from Barbara Sturm,” Baldwin shared earlier this year. And she’s not alone—Kim Kardashian West, Gwyneth Paltrow, Cher, Angela Bassett, and Kate Moss are all fans of the skincare guru. Here, Dr. Sturm shares her secrets about how anyone can get that supermodel glow.
How do you assess what someone needs for his or her skin?
Most skin problems come from inflammation, and inflammation comes from the wrong use of products, harsh ingredients, harsh treatments, lots of makeup, lack of sleep, and diet or hormonal problems—there are so many causes, but it’s all being caused by inflammation. So my whole approach is to reduce inflammation. We have products designed to do so and ingredients that remove inflammation and hydrate the skin. The key is hydration and anti-inflammation. If you have problems with your skin and go on our regimen, your skin will become better because of this anti-inflammatory approach.